Black friday how to prepare your e-commerce to sell more

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Since the last few years Black Friday has been identified. as the main opportunity for Brazilian sellers to increase sales volume and, consequently, the revenue of their virtual store. In the last year, there was a growth of 5% in relation to the previous year in e-commerce , consolidating a total revenue of BRL 4.2 billion between Thursday and Friday of Black Friday 2021, only online sales during that commercial date , according to a survey by NielsenIQ Ebit . Of course, taking into account the context of growth in the sales segment in 2020, due to the current pandemic, the same 25% are not expected in 2021, considering that, possibly, physical stores will be reopened to consumers.

However Black Friday demand is high and ecommerce. must prepare for a high volume of orders. Therefore we have Phone Number List brought an article to help the seller prepare so that he can increase his sales even more. What will you find in this article? [ Show Black Friday is a commercial date for e-commerce in Brazil and around the world. On that date, the focus is on moving B2C ( Business to Customers ) sales on a large scale, generating a large volume of revenue by selling low-volume products. In the B2B market ( Business to Business ) it is also possible to create this relationship during Black Friday and companies can benefit from it. It emerged in the United States and always takes place one day after the Thanksgiving holiday in the country.

Brazil it will be on the th of November. The important thing is that this date has become a great opportunity for brands to increase their sales, release idle stock and make more profit. 2021? It is essential to analyze the results of Black Friday 2020 to see consumption patterns that may be repeated in 2021, in order to outline an effective strategy based on data. In the last year, revenue was 5.1 billion reais, an increase of 31% compared to 2019. An important data to analyze are the categories that sold the most in previous years, to classify the real potential of your e-commerce.