What Are They and What Do You Need to Know

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Surely you've already entered a website on the internet and been greeted with a message requesting permission for cookies, right? It's time to really understand what that means! It is very important to understand how this extension works, as it deals with information about everything you do on the internet, including information related to your security. We separate some pretty cool data about cookies and everything you need to know about them: After all, what are cookies? Basically, they are small files that are stored in your browser when you first visit a website. They collect and store information regarding navigations in this environment and allow them to be used on another occasion. It is important to note that, according to the LGPD, all websites must notify the user about the use of cookies.

The information that can be stored in your browser can be your name, email, personal interests, passwords and history. All of them are saved for future use and the time they are kept can also vary (both by hours and by years!). When you access the same website again, it may remember you and your browsing habits, speeding up some processes. And for anyone who is a website administrator, cookies are essential to study how the user behaves in their digital environment. Through them, it is possible to identify which pages were viewed, how long the user was on each of them and how many times he Greece Phone Number List came back. This way, you can study and outline a more assertive marketing strategy for your business. What types of cookies exist? Some of them can facilitate your navigation by allowing your recognition quickly, while others will focus on understanding how you behave and generate data that will be used for digital marketing strategies, among others! Some of the most common types of cookies are: session cookies.

These are the cookies that automatically disappear when the internet browser is closed. They are only stored in your device's temporary memory. Its function is only to identify the user, without collecting personal data. Persistent Cookies Defined with an expiration date, they remain stored until they are expired or deleted by the user. Collect information that identifies and analyzes your behavior and preferences on a website. Malicious Cookies While the vast majority do not pose a security risk, some cookies can be dangerous. They typically store data and track what you do in the digital environment. But its main task is to track your habits so that a profile of your interest is built, in this way, your information can be offered to a digital marketing company in exchange for money and thus segment ads targeted to your interest, increasing your rate of conversion.