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An undoubted advantage of the website is the possibility to choose from various advertising campaigns, each of which pursues different goals. Bumper Ads An example of the former is a campaign with a -second ad , the so-called Bumper Ad , which involves showing a short message to a very wide audience and is billed on the basis of every impressions . How much is it? An example cost is about PLN - , but it may be higher or lower depending on the selected settings.
Assuming that for PLN you will receive , views of the ad, a budget of PLN , will allow you to get up to million views of a video promoting food, beverages or cosmetics. Use Google 's Planner tool to determine your projected reach and cost for your campaign . in-stream Another type of advertising Buy email list campaign is In-Stream with a promotion lasting, for example, - seconds , which the user can skip after seconds . Choosing this format means that the advertiser will pay for the service when the user watches the ad to the end or will watch it for at least seconds (in the case of longer videos.
Ads not to be missed The third type of advertising campaign is the unmissable video . By choosing it, you can be sure that the user will watch the video to the end. The only condition is the limitation related to the length of the advertising video, which cannot exceed seconds . The platform creates many advertising opportunities, the choice of which should be consistent with the set goal. It is a good practice to prepare videos of different lengths and seconds) and show several creations to the same target group. You Tube will display such ads in different circumstances - one will show a longer message, the other will remind you of the brand, and the third will consolidate the message.